Passion. It’s a word tired from overuse.
But you know it when you hear it.
When someone speaks about something, a topic, a cause, an interest – and they just light up.
It’s infectious. You can’t help but feel your heart beat a little quicker.
Have you ever heard someone speak like that?
I have and I am addicted.
I look high and low for people who are passionate about what they do.
The people who scribble ideas down at 2am. Who sit down in the evening, after long day of work, and start creating.
I work with people who have an idea they can’t get out of their head
I want to talk to people who put the ‘why’ first. People who could no more stop what they are doing than sever a limb.
People who know that the money is a result, not a reason.
So do you have something you are obsessed with?
That you can’t stop thinking about?
That you day dream about in your lunch break and that your loved ones might class as a slightly ‘too intense’ hobby?
Yes? Then welcome my friend, you are in exactly in the right place and my diabolic plan to lure out interesting and creative people is working.
Oh so many things but primarily I want you to get your wonderful, world changing idea, in front of people who are going to fall in love with it.
And yes I do think all ideas are world changing.
We might not be solving world hunger (but if you want to work on that, let me know ASAP) but every new business, piece of art, little spark of creativity?
That’s bringing something new into the world.
And I want to make sure people see it.
If you know exactly what it is but you are worried about whether people will love it as much as you do – do not fear.
Read this and then come talk to me, fear has no place in our world domination plan. Not even a footnote.
I will help you validate your idea, make sure we’ve got our perfect buyer and communicate our message in the best possible way.
But I just don't have time/the financial stability/the skills...
You know the feeling. It might be outright needing to leave your job and start fresh asap.
Or it might be a little more subtle than that. The feeling that no matter how good life is, we just don’t quite have it together. Like we are being held back.
As Creators there are few things worse than having to restrain our creativity.
Whether it’s because we have a job that doesn’t let us use our full potential or a demanding home life that leaves little time for anything else other than exhaustion and Netflix.
But that’s just the way it is right?
You need that job for the income. Your family needs you to be there for them. You just don’t have the time.
Many people will tell you that starting your own business and pursuing your dreams is the magical fix to this.
But what epic story do you know where the Hero faces little to no adversity? Just wakes up in the morning, crushes evil before lunch and spends the rest of the day catching up on Game of Thrones.
None. No one would watch that.
In fact, usually it’s some kind of disappointment, struggle or loss that triggers this journey in the first place. It’s the struggle that transforms our Hero from farm boy/fat Hobbit/boy under the stairs into the savior of the world.
The struggle is important. Vital even.
But that doesn’t mean you have to go it alone. Everyone needs their Obi-Wan, Gandalf or nerdy, British librarian.
I made a lot of mistakes when I first started out. Everyone I knew thought I was having some quarter life crisis. I felt pretty lonely and I had no direction. Just a firm belief that I was not going back to law.
For me I needed someone to help with three things;
- the confidence to pursue my dreams,
- a structure and direction to follow and,
- the freedom to create something that was authentically me.
I am determined to help others do the same.
External values, such as whether you are smart enough, funny enough, good looking enough – mean nothing here. I am here to help you create.
To create the product you love. The business you are proud of.
The life you want to lead.
All you need is the determination to change. The rest we can work out together.
“I DON’T THINK WE HAVE A CHOICE. I THINK WE HAVE AN OBLIGATION TO CHANGE THE RULES, TO RAISE THE BAR, TO PLAY A DIFFERENT GAME, AND TO PLAY IT BETTER THAN ANYONE HAS ANY RIGHT TO BELIEVE IS POSSIBLE.”