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How To Really Define Your Target Audience

InBeginner to Business

How To Start Your Own Shop: Part One So in the introductory post to this series we talked about defining your intention and how to create your business plan. We talked a little bit about writing about who your ideal audience is, however if you are just starting or you haven’t really got your…
How To Create a Business Plan for Creatives

InBeginner to Business

Welcome to the start of this new series friends! As with everything on Creative and Coffee, I want the series to be super actionable so you can follow along and apply all these steps to your own business. Before we start, much like our MailChimp tutorial, this post comes with a safety warning. Caffeine is…
Why Should You Have a Coming Soon Page?

InBeginner to Business

If you have been with Creative and Coffee from the very beginning (ie you are a totally awesome person 😉 ) then you might remember the landing page that Creative and Coffee had for about two weeks before this website launched. For a relatively unknown entity at the time, I got quite a few subscribers through that…
An Introduction to CSS For Bloggers

InBuild Your Business

How to Customize a WordPress Theme: An Intro to CSS [su_dropcap style=”simple” size=”5″]A[/su_dropcap] s many of you know, I am a WordPress girl through and through. It may because I like the freedom to do exactly what I want with my site, or it may be because I like a challenge. In the last post of the…
How To Choose The Perfect WordPress Theme For Your Blog

InBuild Your Business

Choosing a Theme for your WordPress site can be both super exciting and very daunting. However, as the backbone of your website, it is something that is very much worth taking time to choose properly. For those right at the beginning of their journey, I’ll just quickly explain what is WordPress theme actually is. Essentially a…
What Is Branding and Why Is It So Important?

InBeginner to Business

Last week we announced that we would be creating a series of blog posts on how to create a solid foundation for your blog. The idea behind this was to give new bloggers a strategic path to follow to consistently and professionally grow their blogs over time, rather than just implementing day to day strategies…
Interview With Subscription Box Entrepreneur: Surprise Box Club

InEditor's choice

At Creative & Coffee we have covered a lot of the technical aspects of running your small business over the last couple of weeks. Whilst getting advice on the mechanics of running your business is fantastic, I also find it useful to learn about the journeys of small business owners. Not only is it interesting…
Advanced MailChimp: Automation & Segmentation

InBeginner to Business

So far in the MailChimp series we have covered all the basics of how to set up your account, your sign-up forms and how to send campaigns. If you want to jog your memory before you start you can access Part One & Part Two here. Part One & Two cover the most useful functions…
Mailchimp For Bloggers Part Two

InBeginner to Business

Welcome back friends! Thank you all for the overwhelming support and lovely comments about last week’s MailChimp tutorial, you all literally made my week! If you haven’t had a chance to read Part One of the MailChimp series yet, you can get it here. Don’t worry, we’ll wait for you. OK, so last time we…
Mailchimp: A Beginner’s Guide for Bloggers Pt1

InBeginner to Business

Email marketing is daunting for several reasons; you are putting yourself out there, direct to your followers and into their sacred email boxes. However, the other reason, which I want to talk about today, is…. how to send out your marketing campaigns. The back end; the technical bit that many of us slightly dread. I…

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