Services Provided: Branding, Graphic Design, Website Design, Development & Monthly Maintenance.
Robert Wells is a games programmer and producer working within the games industry.
Robert wanted a simple portfolio website where he could display his past work and a blog where he could discuss topics around philosophy, management and production.
As Robert moves from programmer to producer, the brief was to produce a website that was focused more on the management side of his career. Robert’s personal style and philosophy is also more concerned with minimalism and stoicism and we wanted the website branding to reflect that.
However, we still wanted to honour the playfulness of the games industry. I did this by highlighting a favourite quote of Robert’s in the header, which sets the tone for the website. Also, you might have noticed that an amusing photo of Robert pops up when hovering over the ‘About’ section of the homepage.
The main aim of the site is to introduce Robert and his portfolio to potential employers and collaborators. I was therefore keen to show Robert’s personality and talk more ‘about’ him before introducing his impressive portfolio of work.
As for the branding, we wanted to move away from ‘cold tech’ colours but still keep the branding professional. The use of geometric circles and triangles keep the branding design technically focused, but using warmer browns and matte black keeps the feeling of warmth.